About Me

My name is Casey Richbourg, and I am pursuing a double major in Business Administration on the Marketing Track and Communications with a Media Studies focus, along with a Visual Strategy major. From a young age, I’ve had a passion for business, which first revealed itself through my entrepreneurial endeavors as a child. Whether it was starting small businesses or brainstorming innovative ideas, I’ve always been driven to create and execute.

As I grew older, my interests expanded. Design and marketing began to captivate me, largely due to the inspiration I drew from watching my mom’s career as an interior designer. I was fascinated by how she brought her creative visions to life, blending aesthetics with functionality to craft spaces that were not only beautiful but also impactful. Her work opened my eyes to the power of design and the importance of storytelling in connecting with an audience—skills that are essential in both marketing and business.

Now, as a student, I aim to bridge the gap between my entrepreneurial mindset, growing knowledge in marketing, and creative passion. I believe these disciplines are deeply interconnected, and when combined, they have the potential to turn ideas into reality. Marketing allows me to understand the psychology behind consumer decisions, while design enables me to craft compelling visual narratives that resonate. Together, these skills empower me to create meaningful and innovative solutions for any project or business venture.

My goal is to bring fresh perspectives to the table, integrating creative and analytical approaches to solve problems and connect with audiences on a deeper level.

Ultimately, I am excited to pursue a career where I can harness my entrepreneurial spirit, marketing knowledge, and design skills to make an impact. Whether I’m building brands, developing products, or leading creative teams, I want to bring my ideas to life and inspire others along the way.